Lucky Stiff Musical
I worked on a full set of promotional materials for the musical Lucky Stiff, collaborating with the company owners and going through several iterations to land on a strong final look. One of the main pieces was a playbill designed to be printed and posted in restaurants and local businesses around Austin, so I focused on making it bold, clear, and attention-grabbing in different environments.
Alongside the print work, created a range of social media content, including Instagram posts, stories, and Facebook banners to help promote the show and its cast. I worked within a set color palette and used dice imagery throughout, pulling from the show's raunchy, comedic tone and Monte Carlo setting to create a fun, cohesive visual identity across all platforms.
Instagram teasers (two iterations)
Official show poster/ playbill
